{"id":4732,"date":"2016-09-08T07:42:41","date_gmt":"2016-09-08T07:42:41","guid":{"rendered":"https:\/\/www.auroraglobalgroup.com\/marketing-plan\/"},"modified":"2024-02-20T16:08:43","modified_gmt":"2024-02-20T16:08:43","slug":"marketing-plan","status":"publish","type":"page","link":"https:\/\/www.auroraglobalgroup.com\/es\/services\/marketing-plan\/","title":{"rendered":"Plan de Marketing"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=\u00bbstretch_row\u00bb equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb el_class=\u00bbservice-header\u00bb css=\u00bb.vc_custom_1497606833718{background-image: url(http:\/\/auroraglobalgroup.com\/wp-content\/uploads\/2016\/09\/mp-00.jpg?id=2370) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00bb][vc_column width=\u00bb1\/4&#8243; offset=\u00bbvc_col-md-4&#8243;][vc_single_image image=\u00bb3764&#8243; img_size=\u00bbfull\u00bb alignment=\u00bbright\u00bb css_animation=\u00bbfadeIn\u00bb][\/vc_column][vc_column css_animation=\u00bbfadeInDown\u00bb width=\u00bb3\/4&#8243; offset=\u00bbvc_col-md-8&#8243;]<div class=\"title-section  style1\">\n\t\t<h1 class=\"title\">\n\t\t\tPlan de Marketing\t\t\t\n\t\t<\/h1>\t\t\n\t\t\n\t\t\t<div class=\"title-content\">\n\t\t\t\t<p>Ofrecemos los mejores planes para tu marca<\/p>\n\n\t\t\t<\/div>\n\n\t<\/div>[vc_column_text]El marketing es nuestro core. Una vez que se define la estrategia empresarial, estamos listos para dise\u00f1ar el plan de marketing que implementar\u00e1 dicha estrategia. Incluimos tanto marketing online como offline. Nos encanta combinar estrategias de push y atracci\u00f3n, de crecimiento org\u00e1nico y de pago. Utilizamos tanto marketing tradicional como las ideas m\u00e1s innovadoras.[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=\u00bbservice-description\u00bb][vc_column][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb gap=\u00bb20&#8243;][vc_column_inner width=\u00bb1\/3&#8243;][vc_single_image image=\u00bb3766&#8243; img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb style=\u00bbvc_box_circle_2&#8243; css_animation=\u00bbfadeIn\u00bb title=\u00bb1&#8243;][\/vc_column_inner][vc_column_inner width=\u00bb2\/3&#8243;][vc_column_text]<\/p>\n<h2>Dise\u00f1o del plan de Marketing<\/h2>\n<p>Ofrecemos planes de marketing de primera clase. Comenzamos con el an\u00e1lisis y la segmentaci\u00f3n de mercado para luego continuar definiendo la misi\u00f3n, visi\u00f3n, objetivos y obst\u00e1culos, seguidos de la creaci\u00f3n de estrategias de marketing, plan de segmentaci\u00f3n de clientes, plataforma de mensajes y actividades de marketing, incluyendo relaciones p\u00fablicas y formaci\u00f3n en producto cuando sea necesario. Tambi\u00e9n proporcionamos presupuesto y previsiones.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb gap=\u00bb20&#8243;][vc_column_inner width=\u00bb2\/3&#8243;][vc_column_text]<\/p>\n<h2 style=\"text-align: right;\">Plan de lanzamiento<\/h2>\n<p style=\"text-align: right;\">Evaluamos tu mercado y tu marca para definir d\u00f3nde, cu\u00e1ndo y c\u00f3mo realizar el lanzamiento. Identificamos los principales obst\u00e1culos y factores clave de \u00e9xito para un lanzamiento exitoso. Evaluamos la preparaci\u00f3n para el lanzamiento y monitorizamos el rendimiento antes, durante y despu\u00e9s, as\u00ed como los KPI.<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;][vc_single_image image=\u00bb3776&#8243; img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb style=\u00bbvc_box_circle_2&#8243; css_animation=\u00bbfadeIn\u00bb title=\u00bb2&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb gap=\u00bb20&#8243;][vc_column_inner width=\u00bb1\/3&#8243;][vc_single_image image=\u00bb3767&#8243; img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb style=\u00bbvc_box_circle_2&#8243; css_animation=\u00bbfadeIn\u00bb title=\u00bb3&#8243;][\/vc_column_inner][vc_column_inner width=\u00bb2\/3&#8243;][vc_column_text]<\/p>\n<h2>Branding<\/h2>\n<p>Estamos listos para definir los valores de tu marca contigo, dise\u00f1ar tu marca, desarrollar tu mensaje central y crear tus materiales on y offline. Dise\u00f1amos y desarrollamos logos, folletos, se\u00f1al\u00e9tica, stands, correos electr\u00f3nicos, boletines informativos, e-detailings, infograf\u00edas y cualquier elemento listo para imprimir o para ser utilizado online. T\u00fa defines el contenido o nosotros podemos definirlo y crearlo para ti.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb gap=\u00bb20&#8243;][vc_column_inner width=\u00bb2\/3&#8243;][vc_column_text]<\/p>\n<h2 style=\"text-align: right;\">Marketing de contenidos visual<\/h2>\n<p style=\"text-align: right;\">Somos fans de representar de forma visual los elementos m\u00e1s simples y complejos. Creamos infograf\u00edas, videos, medios interactivos, visualizaciones basadas en datos, pictogramas y los dise\u00f1os m\u00e1s innovadores para contar tu historia.<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;][vc_single_image image=\u00bb3768&#8243; img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb style=\u00bbvc_box_circle_2&#8243; css_animation=\u00bbfadeIn\u00bb title=\u00bb4&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb gap=\u00bb20&#8243;][vc_column_inner width=\u00bb1\/3&#8243;][vc_single_image image=\u00bb3769&#8243; img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb style=\u00bbvc_box_circle_2&#8243; css_animation=\u00bbfadeIn\u00bb title=\u00bb3&#8243;][\/vc_column_inner][vc_column_inner width=\u00bb2\/3&#8243;][vc_column_text]<\/p>\n<h2>Implementaci\u00f3n del plan de Marketing<\/h2>\n<p>\u00bfNecesitas implementar una actividad de marketing, una conferencia, un consejo asesor, una reuni\u00f3n con clientes? Estamos listos para apoyarte dise\u00f1ando, creando e implementando cualquier actividad de marketing en la que necesites ayuda, ya sea online, offline o ambas.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=\u00bbstretch_row\u00bb el_class=\u00bbtext-center mod-services\u00bb css=\u00bb.vc_custom_1497265638948{padding-top: 50px !important;padding-bottom: 50px !important;background-color: #f2f2f2 !important;}\u00bb][vc_column]<div class=\"title-section  style1\">\n\t\t<h1 class=\"title\">\n\t\t\tOur services\t\t\t\n\t\t<\/h1>\t\t\n\t\t\n\n\t<\/div>[vc_row_inner][vc_column_inner width=\u00bb1\/6&#8243;]<a href=\"http:\/\/auroraglobalgroup.com\/services\/business-strategy\/\"><div class=\"iconbox   \">\n\t\t<div class=\"box-header\">\n\t\t\t<div class=\"box-icon\"><img decoding=\"async\" src=\"https:\/\/www.auroraglobalgroup.com\/wp-content\/uploads\/2016\/08\/home-icon1.png\" alt=\"Estrategia Empresarial\" \/><\/div>\n\t\t\t<h2 class=\"box-title\">Estrategia Empresarial<\/h2>\n\t\t\t\n\t\t<\/div>\n\t\t<div class=\"box-content\">\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t<\/div><\/a>[\/vc_column_inner][vc_column_inner width=\u00bb1\/6&#8243;]<a href=\"http:\/\/auroraglobalgroup.com\/services\/platform-development\/\"><div class=\"iconbox   \">\n\t\t<div class=\"box-header\">\n\t\t\t<div class=\"box-icon\"><img decoding=\"async\" src=\"https:\/\/www.auroraglobalgroup.com\/wp-content\/uploads\/2016\/08\/home-icon2.png\" alt=\"Desarrollo de plataformas\" \/><\/div>\n\t\t\t<h2 class=\"box-title\">Desarrollo de plataformas<\/h2>\n\t\t\t\n\t\t<\/div>\n\t\t<div class=\"box-content\">\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t<\/div><\/a>[\/vc_column_inner][vc_column_inner width=\u00bb1\/6&#8243;]<a href=\"http:\/\/auroraglobalgroup.com\/services\/social-media\/\"><div class=\"iconbox   \">\n\t\t<div class=\"box-header\">\n\t\t\t<div class=\"box-icon\"><img decoding=\"async\" src=\"https:\/\/www.auroraglobalgroup.com\/wp-content\/uploads\/2016\/08\/home-icon3.png\" alt=\"Social Media\" \/><\/div>\n\t\t\t<h2 class=\"box-title\">Social Media<\/h2>\n\t\t\t\n\t\t<\/div>\n\t\t<div class=\"box-content\">\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t<\/div><\/a>[\/vc_column_inner][vc_column_inner width=\u00bb1\/6&#8243;]<a href=\"http:\/\/auroraglobalgroup.com\/services\/marketing-plan\/\"><div class=\"iconbox   \">\n\t\t<div class=\"box-header\">\n\t\t\t<div class=\"box-icon\"><img decoding=\"async\" src=\"https:\/\/www.auroraglobalgroup.com\/wp-content\/uploads\/2016\/08\/home-icon4.png\" alt=\"Plan de Marketing\" \/><\/div>\n\t\t\t<h2 class=\"box-title\">Plan de Marketing<\/h2>\n\t\t\t\n\t\t<\/div>\n\t\t<div class=\"box-content\">\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t<\/div><\/a>[\/vc_column_inner][vc_column_inner width=\u00bb1\/6&#8243;]<a href=\"http:\/\/auroraglobalgroup.com\/services\/digital-strategy\/\"><div class=\"iconbox   \">\n\t\t<div class=\"box-header\">\n\t\t\t<div class=\"box-icon\"><img decoding=\"async\" src=\"https:\/\/www.auroraglobalgroup.com\/wp-content\/uploads\/2016\/08\/home-icon5.png\" alt=\"Estrategia Digital\" \/><\/div>\n\t\t\t<h2 class=\"box-title\">Estrategia Digital<\/h2>\n\t\t\t\n\t\t<\/div>\n\t\t<div class=\"box-content\">\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t<\/div><\/a>[\/vc_column_inner][vc_column_inner width=\u00bb1\/6&#8243;]<a href=\"http:\/\/auroraglobalgroup.com\/services\/training\/\"><div class=\"iconbox   \">\n\t\t<div class=\"box-header\">\n\t\t\t<div class=\"box-icon\"><img decoding=\"async\" src=\"https:\/\/www.auroraglobalgroup.com\/wp-content\/uploads\/2016\/08\/home-icon6.png\" alt=\"Formaci\u00f3n\" \/><\/div>\n\t\t\t<h2 class=\"box-title\">Formaci\u00f3n<\/h2>\n\t\t\t\n\t\t<\/div>\n\t\t<div class=\"box-content\">\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t<\/div><\/a>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=\u00bbstretch_row\u00bb gap=\u00bb30&#8243; css=\u00bb.vc_custom_1496938231838{padding-bottom: 50px !important;background-color: #c54190 !important;}\u00bb el_class=\u00bbtext-white\u00bb][vc_column width=\u00bb1\/2&#8243; offset=\u00bbvc_col-md-5&#8243;][vc_column_text]<\/p>\n<h2>Estamos aqu\u00ed para ti.<\/h2>\n<p>\u00bfTienes alguna pregunta? Estamos aqu\u00ed para apoyarte en aprovechar todo el potencial de tu negocio.[\/vc_column_text][\/vc_column][vc_column width=\u00bb1\/2&#8243; offset=\u00bbvc_col-md-offset-1&#8243;]\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f1623-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"1623\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/es\/wp-json\/wp\/v2\/pages\/4732#wpcf7-f1623-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"1623\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f1623-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"row\">\n\t<div class=\"col-sm-6\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"text-363\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Name *\" value=\"\" type=\"text\" name=\"text-363\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"email-97\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email *\" value=\"\" type=\"email\" name=\"email-97\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"text-364\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text form-control\" aria-invalid=\"false\" placeholder=\"Subject *\" value=\"\" type=\"text\" name=\"text-364\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"col-sm-6\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"textarea-883\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea form-control\" aria-invalid=\"false\" placeholder=\"Message *\" name=\"textarea-883\"><\/textarea><\/span><br \/>\n<div id=\"cf7sr-69f4b854e8499\" class=\"cf7sr-g-recaptcha\" data-theme=\"light\" data-type=\"image\" data-size=\"normal\" data-sitekey=\"6LeMwocUAAAAACvc3beqPbcupCMAD0zHWBRaBUst\"><\/div><span class=\"wpcf7-form-control-wrap cf7sr-recaptcha\" data-name=\"cf7sr-recaptcha\"><input type=\"hidden\" name=\"cf7sr-recaptcha\" value=\"\" class=\"wpcf7-form-control\"><\/span><br \/>\n<span id=\"wpcf7-69f4b854e82a9-wrapper\" class=\"wpcf7-form-control-wrap honeypot-838-wrap\" style=\"display:none !important; 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